How much should a clinic spend on Google Ads in India?

Most aesthetic and dermatology clinics in India see good results with Rs. 20,000 to Rs. 60,000 per month in ad spend. Clinics in metro cities may need Rs. 50,000 to Rs. 1,00,000 to be competitive. We recommend starting with a growth-phase budget and scaling once conversion rates are confirmed.

How quickly can Google Ads generate patient enquiries?

Google Ads can start generating patient enquiries from day one of launching — unlike SEO which takes months. Most of our clinic clients see their first qualified enquiries within 48 to 72 hours of campaign launch.

Google Ads for Healthcare

Get 15–40 New Patient Enquiries Every Month with Google Ads

Medscale Systems manages high-converting Google Ads campaigns exclusively for healthcare clinics in India. When patients search for your treatments — you show up first.

15–40Enquiries/month

Day 1First leads arrive

100%Healthcare focused

Get a Free Google Ads Audit

We'll show you exactly how to get more patients from Google Search — free, no obligation.

✅ Thank you! Isaac Vivian will contact you within 2 hours.

// What we do

Google Ads Built Specifically for Healthcare Clinics

Generic agencies don't understand healthcare. We do. Every campaign we build is designed around how patients search, think, and book.

🎯

Treatment-specific campaigns

Separate campaigns for each treatment — acne, laser, PRP, hair loss. Each with its own keywords, ad copy, and landing page.

📍

Local targeting

Target patients within 5–15km of your clinic. Show ads only to people in your city who are actively searching for your treatments.

📊

Conversion tracking

Every call, form submission, and Calendly booking tracked back to the exact keyword and ad that drove it. Know your exact cost per patient.

🔄

Weekly optimisation

We review your campaigns every week — pausing waste, scaling winners, adding negative keywords, testing new ad copy.

📱

Landing pages included

Every campaign gets a dedicated landing page — no sending traffic to your homepage. Conversion rates of 5–15% vs 1–2% for homepage.

⚡

Instant lead automation

New lead fills your form → automatic WhatsApp + email response within 60 seconds. Never lose a lead to slow follow-up again.

// Results

What Healthcare Clinics Achieve with Our Google Ads

15–40New patient enquiries per month

Day 7First enquiries typically arrive

5–15%Landing page conversion rate

₹300–500Typical cost per patient enquiry

// FAQ

Common Questions About Healthcare Google Ads

How much should I spend on Google Ads?

We recommend a minimum of ₹10,000–₹15,000/month in ad spend to see consistent results. This gives Google enough data to optimise. Our management fee is separate. Most clinics start at ₹15,000–₹20,000 total (spend + fee) and scale from there.

Can healthcare clinics advertise on Google?

Yes — with the right approach. Healthcare advertising on Google requires following specific policies around claims and certifications. We handle all compliance requirements so your ads never get disapproved.

How long before I see results?

Most clinics receive their first patient enquiries within 7 days of launch. The first 30 days are a learning phase — results typically double between Month 1 and Month 3 as we optimise based on real data.

What makes you different from other Google Ads agencies?

We only work with healthcare clients. We understand the patient acquisition funnel, compliance requirements, and seasonal trends specific to healthcare. Plus, we include landing pages, conversion tracking, and WhatsApp automation — most agencies charge extra for all of this.